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Boar's Head Provision Company : ウィキペディア英語版 | Boar's Head Provision Company
Boar's Head (also, ''Boar's Head Provisions Co., Inc.'' or ''Frank Brunckhorst Co., LLC'') is a supplier of delicatessen meats, cheeses and condiments. The company was founded in 1905 in Brooklyn, New York, and now distributes its products throughout the United States. It has been based in Sarasota, Florida, since 2001. ==History==
Company founder Frank Brunckhorst began distributing cold cuts under the Boar's Head name in 1905. By 1933, distribution of Boar’s Head products had grown, and Brunckhorst and his partners Bruno Bischoff and Theodore Weiler〔("Theodore R. Weiler" (obituary) ), ''The New York Times'', November 2, 1987.〕 decided to open a manufacturing plant. The first plant was started in a small building in Brooklyn with only three employees. Frank Brunckhorst died in 1972. During the 1990s the expanding company added processing plants in Virginia, Arkansas, and Michigan,〔("Growth of Boar's Head" ), ''Sarasota Herald-Tribune'', July 29, 2002.〕 and it began to shift its strategy toward it current business model that stresses exclusive relationships with major supermarket chains.〔John Hielscher, ("Boar's Head Moving to Sarasota" ), ''Sarasota Herald-Tribune'', April 24, 2001.〕〔Mike Armstrong, ("Dietz & Watson takes issue with Boar's Head business tactics" ), ''The Philadelphia Inquirer'', July 30, 2009.〕 In 2001 the company moved its headquarters from Brooklyn to Sarasota, Florida, in part because of its exclusive relationship with the Publix supermarket chain in Florida.〔〔("Metro Business Briefing; Boar's Head Moving" ), ''The New York Times'', April 24, 2001.〕 For many years, the voice-over in Boar's Head commercials was supplied by the well-known voice performer Joseph Sirola.〔Harry Haun, ("Joseph Sirola: A Late-Life Broadway Producer Hits It Big" ), ''The New York Observer'', August 21, 2014.〕 In 2008 the company opened an "experimental" retail outlet in Brooklyn,〔Dana Rubinstein, ("Boar’s Head Experimental Storefront Opening in Brooklyn" ), ''The New York Observer'', September 11, 2008.〕〔John Gregerson, ("Brooklyn Deli Shrouded in Mystery: Boar’s Head Meats new R&D kitchen masquerades as a neighborhood deli." ) ''QSR Magazine''.〕 which closed the following year.〔Robert Voris, ("Boar stiff! F. Martinella Deli closes on Court Street" ), ''The Brooklyn Paper'', July 30, 2009.〕
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